ADVERTISING AND SPONSORSHIP AGREEMENT
This Advertising and Sponsorship Agreement ("Agreement") is between Buckets of Ink LLC, an Arizona limited liability company, 906 S. Priest Dr., Suite 101, Tempe, AZ 85281 ("Buckets of Ink"), and the sponsor named on the signature page ("Sponsor").
1. THE PLACEMENT
Buckets of Ink will show the Sponsor's ad on equipment.bucketsofink.com in the tier, processes and placements in the Order (the tier, price, term and options the Sponsor chose when signing up). Every ad is labeled "Sponsored". Ads within the same tier rotate fairly. Buckets of Ink decides page layout and may move placements, as long as the Sponsor keeps a placement of equal or better value.
2. TERM AND RENEWAL
The Agreement starts when Buckets of Ink approves the ad. A monthly Order renews every month, and a 6- or 12-month Order renews month to month at the then-current list price, until either party cancels with 30 days' written notice (email is fine).
3. PRICE AND PAYMENT
The Sponsor pays the price in the Order, in advance, each month (or up front for a 6- or 12-month Order), by card or ACH. The Sponsor authorizes Buckets of Ink to charge the payment method on file. A first month free, a partner (no-charge) arrangement, or a discount applies only if it appears in the Order. If a payment fails, the ad may be paused until it is paid. Fees are not refundable, including for part of a month. Buckets of Ink may change list prices for future terms with 30 days' notice.
4. THE AD
The Sponsor provides its logo, text, button wording and link, and may change them by sending new versions for approval. Buckets of Ink may reject or remove any ad that is false or misleading, infringes someone else's rights, links to an unsafe site, promotes illegal or prohibited goods, or conflicts with these terms. The Sponsor promises it owns or is allowed to use everything in its ad, and that every claim in the ad is true.
5. NO GUARANTEE OF RESULTS
Buckets of Ink does not guarantee any number of views, clicks, leads or sales. It will provide a monthly report of times shown, clicks and click rate. Search engines are told that sponsor links are paid ("sponsored"), as their rules require.
6. EXCLUSIVITY
There is no exclusivity unless the Sponsor buys a category exclusive in the Order. Competitors of the Sponsor may advertise in other categories and tiers, and may list equipment for sale.
7. PARTNERS
A Sponsor marked "Partner, no charge" in the Order is bound by all of these terms except payment. Buckets of Ink may end the no-charge arrangement with 30 days' notice. The Sponsor may then switch to a paid tier or cancel.
8. USE OF NAMES
Each party may name the other as a sponsor or partner. Neither may use the other's logo in any other way without permission. Buckets of Ink may show the Sponsor's logo in sponsor listings and in the weekly email that is part of the Order.
9. INDEMNITY AND LIMITS
The Sponsor will defend, indemnify and hold harmless Buckets of Ink LLC, its members and employees from any claim, loss or cost (including attorney fees) arising from the Sponsor's ad, link, products or services. Buckets of Ink's total liability under this Agreement is limited to the fees the Sponsor paid in the 3 months before the claim, and it is not liable for lost profits or indirect damages.
10. ENDING THE AGREEMENT
Either party may end the Agreement with 30 days' notice. Buckets of Ink may end it right away if the Sponsor doesn't pay, breaks section 4, or harms buyers or sellers on the site. Fees already paid are not refunded.
11. GENERAL
Arizona law governs this Agreement. Disputes are decided in Maricopa County, Arizona, and the winning party is entitled to reasonable attorney fees. Electronic signatures and records are binding. This Agreement and the Order are the entire agreement between the parties.